Friday, April 2, 2010

Collection Industry Tries A Different Approach In A Rough Economy


By Mallory Megan

The Collections industry's tactics may be taking a turn for the....better? Keeping in mind the number of recent lawsuits against debt collection agencies, ACA International, the largest trade group of professional creditors and collectors, claims more and more collection companies are working towards training collectors to take a more of an empathetic position.

Empathy might just be the answer that can turn the industry around. A lot of people in debt are being called by numerous collections agencies, and if they do have money, they aren't going to want to give it to the aggressive threatening collector, they will give it to the person they can work with.

As agencies are enhancing training courses to include techniques on how to be gentler with consumers, a focus is being put on coaching, mentoring and counseling debtors, rather than aggressively threatening them. Trainees are encouraged to reflect on their personal experiences with collectors or someone that they know has dealt with them.

One trend in the industry has been to suggest that people who owe money talk to their parents or grandparents about taking out a loan against their life reverse mortgage insurance policies against their house. The collectors who practice this technique claim that our grandparents remember the Great Depression. They may not want this generation to feel that kind of pain and may be more apt to take a loan against the life retirement account or the life insurance policy.

Bill collectors who adhere to this philosophy believe that it is actually a positive thing. They allege that it does not hurt anyone. If a person borrows against life insurance it might be preferable to borrowing against a 401(k) or a retirement plan. That is because the person will be depending on that money to live on.

Right or wrong, it could do the collections industry some good to reassess its situation, and look for new innovative ways to collect in a suffering economy.

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